Privacy Policy

1. Introduction

ESJ Software Ltd ("we", "us", "our") operates the Akili Edu Store. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website and services.

We are committed to protecting your privacy and handling your data responsibly. By using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide:

• Contact Information: Email address and name when you make a purchase
• Order Information: Products purchased, quantities, and transaction details
• Communication Data: Any messages or inquiries you send us

2.2 Information Collected Automatically:

• Device Information: Browser type, operating system, device type
• Usage Data: Pages visited, time spent on site, referring website
• IP Address: For fraud prevention and security purposes
• Cookies: See Section 7 for details on our cookie usage

3. How We Use Your Information

We use your personal information to:

• Process Orders: Deliver Access Cards, send order confirmations and receipts
• Customer Support: Respond to inquiries, resolve issues, and provide assistance
• Fraud Prevention: Protect against unauthorized transactions and abuse
• Service Improvement: Analyze usage patterns to improve our website and offerings
• Legal Compliance: Comply with legal obligations and protect our rights

We do not use your information for marketing purposes unless you explicitly opt-in.

4. Information Sharing

We do not sell your personal information. We may share your data with:

• Payment Processor (Stripe): To process your payment securely. Stripe's privacy policy applies to data they collect.
• Email Service Providers: To deliver order confirmations and Access Cards
• Legal Authorities: When required by law or to protect our legal rights
• Business Transfers: In connection with mergers, acquisitions, or sale of assets

5. Data Security

We implement appropriate security measures to protect your information:

• All data transmission is encrypted using SSL/TLS (HTTPS)
• Payment card details are handled entirely by Stripe - we never see or store your card numbers
• Access to personal data is restricted to authorized personnel only
• Regular security assessments and monitoring

While we strive to protect your data, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services and fulfill orders
• Comply with legal and regulatory requirements
• Resolve disputes and enforce agreements

Order records are typically retained for 7 years for accounting and legal purposes. You may request deletion of your data at any time (see Section 8).

7. Cookies and Tracking

7.1 Essential Cookies: Required for the website to function properly, including security and session management.

7.2 Analytics: We may use analytics services to understand how visitors use our site. This data is aggregated and anonymized.

7.3 Your Choices: You can control cookies through your browser settings. Disabling essential cookies may affect website functionality.

8. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your data (subject to legal retention requirements)
• Portability: Request your data in a machine-readable format
• Objection: Object to processing of your data for certain purposes

To exercise these rights, contact us at support@akiliedu.com. We will respond within 30 days.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy.

10. Children's Privacy

Our store is intended for use by adults (18+) or minors with parental consent. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

11. Third-Party Links

Our website may contain links to third-party websites, including the Akili Edu learning platform. We are not responsible for the privacy practices of these sites. We encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be indicated by the "Last updated" date at the top of this page. We encourage you to review this policy regularly.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: